Bakers Fair

Exhibitor Information

Bakers’ Fair is the UK’s only regional exhibition dedicated to the craft of bakery, cafes and allied businesses. There were over 350 visitors that attended the Fair in Manchester in October 2009.

This October’s Fair will be held at Bolton Arena which has great road and rail link.

Why you should exhibit

  • Taking place in the North West, the heartland of British Bakery, Bakers’ Fair is the ideal opportunity to target the core craft bakery market.
  • Benefit from guaranteed visitorship from the Richemont Club of Great Britain and the National Association of Master Bakers.
  • Get your products and services in front of key decision makers: over two-thirds of visitors from the 2009 show had purchasing authority.
  • A small and productive show designed to deliver maximum business and results from a simple one-day set up.
  • The show will have dedicated coverage in British Baker magazine and online at www.bakersfair.co.uk and www.bakeryinfo.co.uk


Sara Reid, Marketing Manager, Rank Hovis, who exhibited in 2009 said:

"It's been very good, and the perfect way for us to launch our new product to a targeted group of bakers. It’s also been a great way to speak to customers in a relaxed environment and tell them more about what we do and the support we give."

Choose your location

Word Bakers Fair Floorplan
Adobe Acrobat File| Size: 186k |

There is a wide range of stand sizes, add-on options and booking discounts available to exhibit at the Fair.

Exhibitor Rate Card

  • Stands up to 9sq m £126 per sq m, plus VAT
  • Stands 10 - 18sq m £120 per sq m, plus VAT
  • Stands 18 - 27sq m £114 per sq m, plus VAT

Stands include shell scheme package – exhibition space, walls, and a spotlight per 9sq m, fascia and name board

Add-on options

Dedicated link on website to exhibitor’s home site available
July/August/September/October.
£60 a month-or all four months for £180.

Cost: £240

On-site Show Guide

Upgrade your presence in the on-site show guide to an eighth page logo and stand number indicator. These will be highlighted under 'Exhibitor Directory' with logo, stand number, and up to 40 words.

Cost: £150 per insertion

Product Promotion

Insertion of sample product or literature (maximum four page A4) into the Bakers’ Fair carrier bag. A maximum of 12 spaces are available.

Cost: £150

 

OTHER ALL-INCLUSIVE STAND PACKAGES AVAILABLE UPON REQUEST

Extensive promotion

This exciting event is being organised by British Baker magazine.

Never before has a Bakers’ Fair had such a heavyweight promotional and editorial programme planned, from regular features in British Baker, to direct mailings planned to all of those who read and subscribe to the magazine.

  • Promotion via the Richemont Club of Great Britain and all its members
  • Updates, pre-registration for tickets and previews on www.bakersfair.co.uk
  • Full advertising display promotion in British Baker
  • Direct mail to British Baker subscribers who are all named and categorised by purchasing authority
  • Ticket insertion into British Baker

Book now!

Contact Jennie Dick on 01293 846 520
E-mail: jennie.dick@william-reed.co.uk

All the fun of the Baker’s Fair Cakes Baker's Fair attendee Sunday October 14th, 9.30am - 4pm, FREE to get in

Making contact with new customers and reaching into new markets

To be at this key event call Jennie Dick to book your stand or request further information.

[t] direct line: 01293 846 520
[e] jennie.dick@william-reed.co.uk

Who should exhibit?

  • Ingredient manufacturers and suppliers
  • Flour millers
  • Finished product manufacturers
  • Coffee and tea equipment providers
  • Packaging and printing companies
  • Wholesalers
  • Plant and machinery suppliers
  • Coffee, tea and soft drinks suppliers
  • Refrigeration companies
  • Energy suppliers
  • Hygiene services and equipment
  • Pie and pasty suppliers
  • Fresh foods
  • Transport/vehicle/chilled distribution companies

Extensive promotion

Last year our market expertise and sector specific promotion attracted over 350 visitors in one day at Manchester. We will be implementing the same highly effective and targeted promotional campaign for Bakers’ Fair Bolton, from direct mail to previous visitors and bakery, food to go and café businesses in the key regional counties, to ticket insertions in British Baker magazine, and a regular advertising campaign to target trade sectors.

 

Supported by
Norbake Organised by
British Baker